Rimmel Lasting Provo in shade 500 Kiss The Town Red is a vibrant, enduring lip color that makes a bold statement with its striking red hue. This high-impact formula is designed to deliver intense, long-lasting color that stays true from morning to night, providing a vivid, eye-catching look with just one application. The creamy texture glides smoothly over the lips, offering even coverage without any streaks or dryness. Enriched with hydrating ingredients, it ensures a comfortable, moisturized feel, while its precise applicator allows for effortless, accurate application. Ideal for both everyday wear and special occasions, this lip color combines rich pigmentation with lasting comfort, giving you a flawlessly radiant pout that stands out.